Everyone knows that you need to stick to your investment plan. But people often switch due to extraneous factors thus losing out on the ability to create wealth in the long term.
To highlight the various factors that entice people to switch and educate them on the need to "Buy Right & Sit Tight", Motilal Oswal Financial Services has come out with an innovative digital film. Mirroring the arcade car racing game, it demonstrates how a Hyper Investor may get tempted to switch lanes due to various factors and which makes him lose out to a steady investor in the long term. In essence communicating that too much portfolio switching is injurious to your wealth
Do have a look at the DVC/TVC
And the Digital Amplification
As well as some ambient media
To highlight the various factors that entice people to switch and educate them on the need to "Buy Right & Sit Tight", Motilal Oswal Financial Services has come out with an innovative digital film. Mirroring the arcade car racing game, it demonstrates how a Hyper Investor may get tempted to switch lanes due to various factors and which makes him lose out to a steady investor in the long term. In essence communicating that too much portfolio switching is injurious to your wealth
Do have a look at the DVC/TVC
As well as some ambient media
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